Hsin Hsin × Crayon Shin-chan
Project Type
Seasonal Campaigns
项目名称
Egg Roll Gift Box Design-Original Flavor
项目名称
Y25 Q4
项目名称
Major Retail Channels
Hsin Hsin × Crayon Shin-chan

Design Concept
Inspired by Crayon Shin-chan’s iconic pajamas, the packaging translates the character’s playful personality and everyday lifestyle into a warm and engaging gift experience. The concept combines familiar character elements with a relaxed, story-driven visual language to create a distinctive collaboration.

Execution
The design extends Shin-chan’s recognizable character style and vibrant color palette across the gift box, blanket, and egg roll packaging. Pajama-inspired graphics, character illustrations, and egg roll motifs are integrated across each component, creating visual connections between the individual products while maintaining a consistent series identity.

Design Concept
Inspired by Crayon Shin-chan’s iconic pajamas, the packaging translates the character’s playful personality and everyday lifestyle into a warm and engaging gift experience. The concept combines familiar character elements with a relaxed, story-driven visual language to create a distinctive collaboration.

Execution
The design extends Shin-chan’s recognizable character style and vibrant color palette across the gift box, blanket, and egg roll packaging. Pajama-inspired graphics, character illustrations, and egg roll motifs are integrated across each component, creating visual connections between the individual products while maintaining a consistent series identity.
The final gift set transforms a traditional food package into a playful character-driven experience. Consistent visual storytelling across the gift box and supporting products strengthens the collaboration’s recognition while adding collectible appeal, usability, and a stronger sense of discovery for consumers.
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The final gift set transforms a traditional food package into a playful character-driven experience. Consistent visual storytelling across the gift box and supporting products strengthens the collaboration’s recognition while adding collectible appeal, usability, and a stronger sense of discovery for consumers.
