Ovaltine
Project Type
POSM-Mega
项目名称
Campaign Retail Display
项目名称
Y25 Q1
项目名称
Carrefour
Ovaltine
Design Concept
Designed for Ovaltine's CF Y25 campaign, this themed retail display uses the brand's signature orange and blue color palette with layered graphic elements to create a vibrant and energetic shopping experience. Curved shapes, festive ribbons, and dimensional headline treatments reinforce the excitement of the promotional campaign while strengthening brand recognition.
Execution
Lifestyle imagery of friends enjoying Ovaltine together communicates the warmth of shared moments, while promotional prize visuals, international award badges, and the chef endorsement enhance product credibility and premium quality. Produced with high-quality corrugated materials, offset printing, precision die-cutting, and layered structural elements, the display maximizes in-store visibility and shopper engagement.
Design Concept
Designed for Ovaltine's CF Y25 campaign, this themed retail display uses the brand's signature orange and blue color palette with layered graphic elements to create a vibrant and energetic shopping experience. Curved shapes, festive ribbons, and dimensional headline treatments reinforce the excitement of the promotional campaign while strengthening brand recognition.
Execution
Lifestyle imagery of friends enjoying Ovaltine together communicates the warmth of shared moments, while promotional prize visuals, international award badges, and the chef endorsement enhance product credibility and premium quality. Produced with high-quality corrugated materials, offset printing, precision die-cutting, and layered structural elements, the display maximizes in-store visibility and shopper engagement.
The display successfully increased in-store visibility through bold graphics, layered structural elements, and engaging promotional messaging. By reinforcing Ovaltine's energetic brand identity, it captured shopper attention and delivered a memorable retail experience throughout the campaign.
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The display successfully increased in-store visibility through bold graphics, layered structural elements, and engaging promotional messaging. By reinforcing Ovaltine's energetic brand identity, it captured shopper attention and delivered a memorable retail experience throughout the campaign.